In the beginning of the year, Color Inc hosts core photography classes that will help improve your skills and take your business to the next level. This coming season we have some excellent speakers lined up.  If you missed a SOP event or would like to look back, check out the videos below.


2017 SCHOOL OF PHOTOGRAPHY ARCHIVES

CREATIVE EDITING: MAKING IMAGES EXTRAORDINARY WITH SALLY MOLHOEK 

During this live post processing discussion and demo, Sally Molhoek will push the boundaries of the ordinary "clean edit," and using Adobe Lightroom and Adobe Photoshop, will show you how to utilize the tools and tricks that can take your editing to an entirely new level, into the realm of the magical and dynamic.  Sally will supply you with your "Editing Ingredients." You will learn various techniques and be introduced to lesser-known tools, but then you will be encouraged to use the knowledge gained to develop your own unique "recipe" that gives your work its distinctive voice.  Learning all the tricks will only take you so far.  Study, introspection, experimentation and personal goals will make the end result different for *each and every* person.  Let's talk about what that means to YOU.


LIGHTROOM: ORGANIZATION AND EFFICIENCY WITH MISSY MAYO

As a busy mother of two young children and a successful family photography business owner, Missy Mayo quickly learned to be as efficient at culling, editing, and maintaining her business as she was at changing dirty diapers and vacuuming before company. Being an organized and efficient photographer was essential for maintaining her own personal sanity and the profit line of her business. In this program, you will learn her specific tricks and lesser known built-in tools to help you organize your images, cull easily, and edit more efficiently in Adobe Lightroom and Photoshop.


TIPS FOR A SUCCESSFUL NEWBORN PHOTOGRAPHY SESSION WITH MELISSA GREGERSEN.

Melissa Gregersen has owned and operated her photography studio in Kalamazoo Michigan for ten years. The last five years she has perfected and specialized in newborn photography. In this class, she will walk you through start to finish how she does a newborn session. From equipment needs, setup of props, soothing techniques, in depth demonstration of newborn posing techniques, and in person sales. Have your notebooks and pens ready because Melissa is thrilled to teach her passion of newborn photography.


STILL LIFE STYLING WITH KRISTIN KOKOZA

Photographing still life can be fun and creatively challenging. As the photographer you have control over the light, subject matter, and location. It is your job to think creatively in order to capture it in an interesting way that engages the viewer. Kristin loves to take simple everyday objects and create scenes and photograph them in a way that is different.

In this class we will discuss use of light, composition and theme. This will be a fun and creative class where we will have the chance to photograph several different styled scenes and objects. Kristin will also discuss how to layer elements for flat lays on social media, as well as creating images used for marketing.

MACRO PHOTOGRAPHY TALK WITH TIFFANY KELLY

Learn a fresh and modern approach to macro photography in this hands-on macro photography workshop. Tiffany will teach the foundation of macro photography including gear options, focus, depth-of-field, lighting, and composition. Attendees will have the opportunity to watch shooting demonstrations of macro photography, highlighting the ways that settings, depth-of-field, and focus operate in unique ways for this genre. During the shootout, attendees will then practice their newfound skills hands-on and receive instructor feedback and ask questions as needed.


2016 School of Photography Archives

LIGHTROOM WORKFLOW WITH NATHAN HOLRITZ

Are you interested in learning how to manage and process your images more efficiently? Nathan Holritz - CEO of photographersedit.com - will share a simple four-step workflow that will enable you to work efficiently in Adobe Lightroom, the premier image processing software on the market.

 


PORTRAITURE WITH CARRIE ANNE MIRANDA

Want to get a real, honest, emotional connection from your clients, but aren't quite sure how to get there? Do you find your photos feeling static or stale? 
In this class we discussed simple and easy techniques that break your clients out of those rigid poses and into fun, natural, fresh captures. We discussed how to turn posed images into photos that speak to the subjects personality. Carrie Ann shared how she interacts with her clients and the tricks she uses to create genuine images starting with basic posing and direction. Join us for this excellent networking event!


BUILD YOUR BUSINESS,
DON'T LET YOUR BUSINESS BUILD YOU. 

In this program Nicole Everson went over how she turned her little dream into a successful business.  Nicole covered branding, marketing, and how to find a balance in this crazy demanding industry. This inspiring program is sure to push your business to the next level.


LEVEL UP: HOW TO OFFER PRINTS & PRODUCTS TO YOUR CLIENTS.

In this program Josh Weiland taught how to grow your business by offering physical prints and products. Josh also showed the steps to booking ONLY positive clients who are happy to pay for your custom artwork.